Friday 30 September 2016

Reception Theory

Stuart Hall's: Uses and Gratification Theory 

  • Diversion- It allows for the audience to escape from reality.

  • Information- Gaining knowledge through media. 

  • Socialisation- Society only views or interacts with a certain type of media because everyone around them is discussing it. 

  • Self-discovey- Due to the mood and emotions someone is feeling, they watch something that relates to their inner self.